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WORDS WORK

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Every job a word
can hold.

Twelve ways to hire the same standard: research like journalism, drafts with margin notes, and a fixed price you approve before a single word clocks in. Hover the rows, they open.

How it works

no mystery, no meter

01

Brief

You talk, we interrogate (nicely). Goals, audience, the three customer quotes you keep repeating at parties. Thirty minutes, no homework.

02

Dig

We read your reviews, your competitors, your support tickets, your docs. The best lines are already out there: customers write them, and we find them.

03

Draft

You get a real draft in your voice (not ours), plus margin notes explaining every choice, so you’re never wondering why a sentence exists.

04

Ship

One structured revision round (usually all it takes), then delivery formatted for wherever it lives: CMS, repo, ESP, or deck. Then we watch the numbers with you.

job · SELLwords at work

  • Homepages, landing pages, and sales pages built from your customers’ own words. We interview, mine the quotes, and hand their language back to them until they think you read minds.

    Homepage & landing pagesSales pagesVoice-of-customer researchMessage testing
    from $1,500Brief this →

  • Onboarding, launch, and retention sequences people open on the toilet and reply to from the parking lot. Email still returns around $36 for every $1 spent, if the words are worth opening.

    Welcome sequencesLaunch campaignsRetention & winbackNewsletters
    from $900Brief this →

  • A publishing machine: keyword research, topic clusters, briefs, and posts that read like a smart friend explaining, not a robot padding word count.

    Keyword & SERP researchContent calendarLong-form postsInternal linking
    from $400/postBrief this →

  • City and service-area pages with actual local knowledge in them, not the same page with “Denver” swapped for “Austin” forty times over.

    City landing pagesService-area contentLocal guidesGBP-ready copy
    from $350/pageBrief this →

  • Your old posts are furniture. We audit what you have, prune what’s dead, and rewrite the underperformers. Usually the fastest ranking win on the menu.

    Content auditRefresh priority mapRewrites & consolidationRedirect plan
    from $1,200Brief this →

  • Quickstarts, how-tos, and reference material written by someone who actually ran your product. Fewer support tickets, faster integrations, happier engineers.

    Quickstarts & tutorialsHow-to guidesKnowledge basesDocs information architecture
    from $2,000Brief this →

  • OpenAPI references, SDK guides, and docs-as-code workflows. 60% of developers abandon APIs over bad docs; yours won’t be the reason.

    API referencesSDK & integration guidesDocs-as-code setupCode samples
    from $2,500Brief this →

  • Deep dives and tutorials with working code, for the audience that can smell marketing from three paragraphs away. One good tutorial drives signups for years.

    Engineering deep divesTutorials with codeLaunch explainersDevRel content
    from $600/postBrief this →

  • Content engineered to be quoted by ChatGPT, Perplexity, and AI Overviews: question-shaped structure, stat density, entities, llms.txt. AI citations decay in about 13 weeks; this is a practice, not a project.

    GEO auditAI-citable rewritesllms.txt & schemaCitation monitoring
    from $1,800Brief this →

  • Docs for AI products, and docs made AI-ready: chunkable, metadata-rich, structured so both your users and their copilots can find the answer.

    AI feature docsPrompt & agent guidesDocs AI-readiness auditModel/API changelogs
    from $2,000Brief this →

  • Roundups, reviews, and “best X for Y” pages with real testing energy and honest verdicts: the kind post-HCU Google and actual humans still trust.

    Product roundupsReview articlesDeals & seasonal pagesAffiliate site strategy
    from $450/postBrief this →

  • Decision-stage pages (“vs”, alternatives, how-to-choose) that convert at up to 10x blog rates, because they show up at the exact moment wallets open.

    Buying guidesComparison (vs) pagesAlternatives pagesDecision frameworks
    from $500/pageBrief this →

Prices are starting points for scoped, fixed-fee projects, the exact number lands with your quote, within 48 hours of the brief.

Fair questions

Can’t ChatGPT do this?

It produces words, and we use it for grunt work ourselves. But it can’t sit in your customer calls, notice the sentence that made three prospects lean forward, and build a page around it. The research, the judgment, and the taste are the job. The typing was never the hard part.

What does it cost?

Every service lists a starting price, and a scoped quote lands within 48 hours of your brief. Projects are fixed-price: you approve a number, not a meter.

What if the draft misses?

Every project includes a structured revision round. If draft one is genuinely off-target (wrong voice, wrong angle), we rewrite it on our dime. If we can’t get there, you pay a kill fee, not the full fee. That has happened once. We still think about it.

Do you know our industry?

Possibly. But method beats familiarity: we’ve made HVAC scheduling sound urgent and webhook retries sound elegant, using the same process every time: interview, dig, draft, ship. Expertise gets hired for the first draft; curiosity writes the better one.

How fast?

Most single pieces ship inside two weeks, brief to final. Bigger builds (docs overhauls, content engines) get a milestone schedule up front, in writing, with dates you can screenshot.

Start the brieftwo sentences. that’s the whole form.